Redding Makes Merry Over New Pedego Electric Bikes Store

December 9, 2015

Pedego Redding croppedTown rejoices as popular electric bicycles bring an abundance of fun to the region

IRVINE, Calif., Dec 9, 2015— Cyclopedia of Redding, known for its fine selection of high-end road bikes, is expanding its line of quality bicycles with the addition of a specialty store offering sales of Pedego® electric bikes. Cyclopedia’s new Pedego Redding store is now open, and a grand opening celebration is scheduled for early 2016. Co-owners Garth and Kristi Schmeck enjoy focusing on Pedego for their electric cycling enthusiasts. “We’ve offered Pedego bikes for a while now, and we’ve seen how quickly they’ve developed a loyal following,” Garth said. “We’re very pleased to offer a store within Cyclopedia that focuses solely on Pedego Electric Bikes’ colorful and powerful models.”

It comes as no surprise to those who follow the bicycle industry in Redding that the Schmecks have decided on Pedego brand bikes. Their store — which they also dubbed a “studio” — has been a reflection of the enthusiasm Garth and Kristi feel for cycling, considering it to be their higher calling. Garth has been actively involved in the cycling industry since 1982. His passion for two wheels stemmed from years of racing, coaching and selling all forms of high-end bicycles at the retail level. He and Kristi were drawn to Pedego for a few reasons. “We discovered the global popularity of advanced electric-bike technology and decided to explore the phenomenon for ourselves,” explained Garth. “From the moment of our first ride on a Pedego, we both knew the huge advantage that these powerful electric bikes could provide in fun and fitness.  The bikes also provide accessibility for those who couldn’t otherwise ride a bicycle.”

Ultimately, Pedego’s reputation for style, industry-leading design, quality construction, and superior customer service convinced the couple that they were working with the best choice in electric bikes. “It was very clear that Pedego was leading the way,” said Kristi. “We loved the amount of total freedom and enjoyment that a Pedego electric bike offers, especially the way riders can control their workouts, and so Pedego Redding was born. Now, more riders than ever will be able to enjoy biking.”

Redding, Calif., is electrified with excitement for the electric bikes, which will allow riders to enjoy scenic bicycle paths built along the beautiful Sacramento River. The Sacramento River Trail offers miles of scenic splendor and wildlife that is unmatched in the West. Beyond the river, Redding boasts numerous cycling destinations for tours. Redding is flanked by the Whiskeytown National Park to the west, Mount Shasta to the north, Lassen National Park to the east and the beautiful Sacramento Valley to the south. Pedego Redding’s signature bike tour takes riders from the architectural marvel of the Sundial Bridge, to the historical Shasta Dam and back. And now, with Pedego electric bikes, more riders will enjoy the opportunity to experience it all.

About Pedego Redding

Pedego® Redding is the region’s premier location for sales and tours on Pedego electric bikes. Also known as Cyclopedia of Redding, the store is adding a Pedego branded dealership offering an abundance of fun on the bike path with a variety of Pedego models. Located at 630 Twin View Blvd., Redding, Calif., the store is surrounded by miles of scenic river paths, parks, historic landmarks, interesting architectural destinations and more. Hours are Tuesday through Friday, 9 AM to 5 PM, Saturday, 9 AM to 1 PM.  Closed Sunday and Monday. Visit us at  Call us at (530) 605-4500 or email to reserve a rental or schedule a free test ride.

About Pedego

Pedego® Electric Bikes, the world’s premier electric bicycle brand, transforms people’s lives with fun and an abundance of delightful moments. Pedego’s stylish, colorful bikes boast the latest in electric bicycle technology and deliver a green alternative for transportation, exercise and recreation. Riders sail up hills and breeze through headwinds! Pedego “pedal or not” models include the Comfort Cruiser, City Commuter and Trail Tracker. Hailing from Orange County, Calif., Pedego is the fastest growing electric bicycle company in the world. Pedego electric bikes are sold in more than 800 stores in 40 countries. For more information, please visit