Pedego Electric Bikes Offers Unique “Fun” Entrepreneurial Opportunities

September 21, 2015

Seeking People Who Want to Take Charge of Their Lives and Own a Pedego Store

IRVINE, Calif., Sept. 15, 2015 — Pedego® Electric Bikes, maker of the hugely popular cycling sensation, is seeking dealers for regions across the United States, and those interested in owning their own Pedego stores are invited to contact the company for further information. Company co-founder and CEO Don DiCostanzo said, “Owning a Pedego store is a remarkable opportunity at a reasonable startup cost. It’s great for individuals who want to own their own small businesses, especially those looking for second careers — whether it’s after retirement or because they are ready to move beyond the corporate rat race.”

Indeed, most of Pedego’s dealers started as customers who fell in love with the bikes and realized the high potential for success. The prospect of owning their own Pedego store has special appeal for GenX and Boomer generations seeking a second career. So far, 95 percent of Pedego dealers are 40 years of age and older. They’re done hitting the “silver ceiling” on the corporate ladder and are ready to soar toward success on Pedego electric bikes.

Entrepreneurial opportunities with this leading electric bike brand are available on the East Coast — in hotspots such as Florida — and also on the West Coast, in the Pacific Northwest as well as the Bay Area, particularly San Francisco. These regions boast high tourism traffic for electric bike rentals and also have hills and strong headwinds — perfect locales to prove the value of electric biking. Entry costs are affordable and come with a phenomenal amount of company support. Pedego provides coaching and assistance regarding store set-up and inventory as well as promotional materials and an online dealer support site.

From Italy to South Africa and from coast to coast in the United States, Pedego’s 65 dealers serving 40 countries have been enjoying the success of owning Pedego stores. “I used to sit in a small, gray cubicle every day, feeling undervalued and wishing I could be promoted to a window office so I could see a little daylight,” said Beth Black, proud Boomer and co-owner of Pedego Greater Long Beach. “Now, I’m in control of my future. It feels fantastic leading a tour on a beautiful fresh day … outside! I can hardly call that work!”

Potential dealers of all ages are definitely valued at Pedego, and they are encouraged to contact the company at (800) 646-8604 or email for more information on becoming a Pedego dealer. Pedego will also be at Interbike’s electric bike test track at Booth CIR4, on Wednesday, Sept. 16, and Thursday, Sept. 17 from 9:00 a.m. to 6:00 p.m.

DiCostanzo added, “We’re seeking go-getters who are smart, warm, cheerful and can communicate the great benefits of Pedego bikes. They’re people who thrill to adventure, enjoy making new friends and can have fun selling fun.”

To view a short series of videos introducing several current Pedego dealers and their stores, click here.

For more information on becoming a dealer, visit

About Pedego

Pedego® Electric Bikes, the world’s premier electric bicycle brand, transforms people’s lives with fun and an abundance of delightful moments. Pedego’s stylish, colorful bikes boast the latest in electric bicycle technology and deliver a green alternative for transportation, exercise and recreation. Riders sail up hills and breeze through headwinds! Pedego “pedal or not” models include the Boomerang, City Commuter, Comfort Cruiser, Interceptor, Ridge Rider, Stretch Cargo and Trail Tracker. Hailing from Orange County, Calif., Pedego is the fastest growing electric bicycle company in the world. Pedego electric bikes are sold in more than 800 stores in 40 countries. For more information, please visit