Pedego 30A Helps the Emerald Coast Go Greener With Electric Bikes

October 27, 2016

Fun, alternative transportation introduced at new Pedego Electric Bikes store in Santa Rosa Beach, Fla.

Santa Rosa Beach, Fla., Oct. 27, 2016 — Pedego® 30A, the Emerald Coast’s first all-electric bicycle shop, is now open at WaterColor Crossing in Santa Rosa Beach. Helping the Emerald Coast go greener with the country’s Number 1 brand of electric bikes, Pedego 30A is located a half-mile between the sugar white beaches of Scenic Highway 30A and Point Washington State Forest. The new store offers Pedego electric bikes for sales and rentals, WOOM children’s bikes and a number of accessories including Nutcase Helmets, Thule, ABUS, Yepp, Burley, and many more. Pedego 30A is the 89th Pedego Electric Bikes store. Private tours and group rides are available by reservation.


A green alternative geared toward exercise, recreation or everyday commuting, a Pedego bike is just like a regular bicycle — only better! Pedego electric bikes can be pedaled manually or electronically and get assistance up to 20 MPH thanks to Pedego’s PedalSense™ technology, giving riders a little extra help riding at five different power levels. Now locals and visitors have the freedom to go farther and faster, without getting too sweaty — a bonus during the toasty summer months.

Pedego 30A owners Jason and Emily Medina are passionate about bringing Pedego’s exciting transportation mode to the sunshine lifestyle of Northwest Florida. The Medinas began their journey to Pedego store ownership as customers. Early on, they knew they’d found something special. “From my first ride on a Pedego, I fell in love with the simplicity of it,” said Jason, a Destin native and U.S. Coast Guard retiree. ”I love the ease of getting around, the alternative transportation aspect of these bikes. The flexibility and choices of destinations and routes are so liberating! I can go whenever, wherever — as I choose.”

Due to their power, chic styling and rugged durability, Pedego bikes have attracted national attention from a number of media outlets, including Newsweek, The New York Times, and The Los Angeles Times, to name a few. Most recently, Pedego was named the Number 1 electric bike brand in the country by Navigant Research (

”A Pedego electric bike rental is the most fun way to get out and explore Scenic Highway 30-A and beyond,” said Emily Medina, Pedego 30A co-owner. “Riders can go so much farther, and faster, with a ton of fun along the way. With 10 models to choose from, there’s literally a bike for everyone.”

Pedego Electric Bikes CEO and co-founder Don DiCostanzo added, “Pedego electric bikes are a perfect match for the Emerald Coast. With a choice of colorful bikes at hand that includes beach cruisers, chic commuters, convenient folding bikes and a powerful fat-tire bike that glides across sand, the South Walton community is sure to be delighted by Pedego 30A.”

Pedego 30A is celebrating with a Grand Opening event that will kick off with a formal Ribbon-cutting Ceremony on Thursday, Nov. 10, at 10 a.m. The party continues on Saturday, Nov. 12, from 1–5 p.m. with bike demos, raffles and refreshments. The public is invited to attend both events.

Pedego 30A is located at 174 Watercolor Way #106 in Santa Rosa Beach, Fla. Hours are Monday–Saturday, 10 a.m.–6 p.m. For more information or to reserve a bike rental, call 850-598-6380. Learn more about Pedego 30A at and follow along on Facebook and Instagram at @pedego30a

About Pedego 30A

Pedego 30A is the region’s first dealer in Pedego electric bikes, providing sales, rentals, service, and more. With their whisper-quiet motors and powerful lithium ion batteries, Pedego bikes make headwinds and long trips a breeze, so riders can enjoy more miles and reach destinations with a smile. Pedego 30A offers free test rides as well as rentals and sales of Pedego electric bikes. Tours and special group rides are available by reservation. Call 850-598-6380 for more information. Visit or email to learn more about how these bikes can help you zoom to the farthest beaches. One ride and you’ll be saying, “Hello, fun!”

About Pedego

Pedego Electric Bikes is the Number 1 electric bike brand in the United States, according to a new report from Navigant Research. Pedego manufactures 10 high-quality, innovative models, including cruisers, tandems, commuters, fat-tire bikes, mountain bikes, cargo bikes and a convenient electric folding bike. Sold at more than 85 Pedego-branded stores and hundreds of independent electric bike dealers worldwide, Pedego’s stylish “pedal or not” electric bikes boast powerful, whisper-quiet motors that let riders sail up hills and breeze through headwinds with a smile. Available in hundreds of color combinations, Pedego electric bikes deliver a green alternative for transportation, exercise and recreation — transforming lives with fun and delight.  Founded in 2008, Orange County, Calif.-based Pedego inspires riders to say, “Hello, Fun!”



Teri Sawyer, T&Co.