New Pedego Electric Bikes Store Energizes Downtown Salt Lake City

May 18, 2018

Pedego Salt Lake City makes riding around town a fun-filled adventure

FOUNTAIN VALLEY, Calif., May 22, 2018 — A new Pedego® Electric Bikes store is now open in Salt Lake City. Co-owned by Zach Selby and Shawn Berger, Pedego Salt Lake City (SLC) sells, rents and services Pedego electric bikes. The bikes’ powerful motors help riders conquer hills and headwinds, making it fun to zoom around SLC with ease. Pedego Salt Lake City is the 123rd Pedego store worldwide. Guided test rides are free. Pedego is the Number 1 electric bike brand in the United States.


WHAT:           Ribbon Cutting and Grand-opening Celebration

WHERE:         1095 S. State Street, Salt Lake City, UT

WHEN:           Wednesday, May 30, 2018, from 11:00 a.m. to 2:00 p.m.

EXTRAS:       Free refreshments, demo rides, and giveaways

WHO:              Store owners Zach Selby and Shawn Berger
VIP Guest Bill Gephardt, the most trusted name in Utah
Members of Salt Lake City Chamber of Commerce
Officials from the City of Salt Lake City
Don DiCostanzo, CEO and co-founder, Pedego Corp.

Pedego Salt Lake City owners Shawn Berger and Zach Selby

To celebrate its grand opening, Pedego Salt Lake City is offering $5.00 hourly bike rentals from May 30th to June 2nd with all proceeds being donated to the Shriners Hospital for Children.

Selby brings business and retail expertise to Pedego SLC, and he is dedicated to first-class customer service. He also loves having fun on the bikes. “Pedego bikes are top quality,” he said. “I’m proud to share them with our community and happy to provide free guided test rides.”

Berger likes to call himself a gear-head. “If it has gears and a motor, I’m hooked,” he said. He was an avid biker, skier and snowboarder, breaking several bones over the years. “At age 45, I still feel young at heart, but sports injuries have held me back. Now, on Pedego bikes, I feel like I’m a kid again.”

In the city, Pedego electric bikes are the eco-friendly, economical transportation choice and can be charged in a regular household outlet. Riders enjoy reducing their carbon footprints as they zoom past gas stations. Pedego SLC also provides alternative transportation to executives, attorneys and legislators who are in town for conferences, conventions or business.

Pedego Salt Lake City offers Pedego electric bikes sales, rentals and service. Pedego rentals can take riders to many fun and educational destinations. Liberty Park is less than 10 minutes away by bike and offers scenic paths. Renters can enjoy a gentle twenty-minute ride to Sugar House Park, the largest regional park in Salt Lake City, offering bike paths that delight groups with their beautiful scenery. Historic and urban experiences are a fun 15-minute cruise from the store to Temple Square and the Utah State Capitol Building.

“Zach Selby and Shawn Berger have brought an amazing Pedego store to Salt Lake City,” said Pedego Electric Bikes CEO and co-founder Don DiCostanzo. “Riders will enjoy riding Pedego electric bikes to all the great destinations around the city and beyond.”

About Pedego Salt Lake City

Pedego Salt Lake City is the region’s premier dealer in Pedego Electric Bikes. Offering Pedego electric bikes sales, rentals and service. Close to numerous entertaining destinations that are scattered throughout Downtown Salt Lake City, including Liberty Park, Sugar House Park, Temple Square and the Capital. Foodie tours will soon take riders to local cuisine hotspots in the region. The city is honeycombed with designated bike lanes and the local Jordan Trail offers scenic parks and a multi-use path away from cars. Located near the Downtown area at 1095 S. State Street, Salt Lake City, UT. Open Tuesday through Saturday, 10 a.m. to 6 p.m. and Sunday or Monday by appointment. Call (801) 341-2202 or email  to learn more about Pedego electric bikes and arrange a free test ride.

About Pedego

Pedego®  Electric Bikes is the Number 1 electric bike brand in the United States, according to Navigant Research. Sold at more than 120 Pedego-branded stores and hundreds of independent electric bike dealers worldwide, Pedego electric bikes have 250- to 500-watt motors that empower riders to conquer hills and breeze through headwinds, cruising distances up to 60 miles on a single battery charge. The twist-and-go throttle gives riders instant manual control over their speeds while Pedal Assist automatically adds power to their pedaling. Available in hundreds of color combinations, Pedego’s high-quality, innovative “pedal or not” models include cruisers, tandems, commuters, fat-tire bikes, mountain bikes, cargo bikes and a convenient electric folding bike. Pedego electric bikes deliver fun, exercise and a green alternative for transportation — transforming lives with fun and delight.  Free test rides are available at every Pedego store. Founded in 2008, Orange County, Calif.-based Pedego inspires riders to say, “Hello, Fun!”

Teri Sawyer, T&Co.

Michele Kennedy, T&Co.